Everyone in the building gets something they didn't have before. All of it from one behavioral layer underneath.
You fund the travel, the build, the staff time. Six figures, sometimes millions. Until now you left with a gut feeling and a stack of business cards.
Every consented visitor ranked by real engagement, not by who happened to get scanned.
Which demo, which angle, which corner of the stand actually held attention.
Real cost per qualified lead, ready whenever leadership asks whether it was worth it.
Benchmarked show over show. Every event makes the next one sharper.
Illustrative names and scores.
You sell square metres and sponsorship tiers on tradition and location instinct. TRAKKER shows you what every zone genuinely delivers, live, while you can still act on it.
Which halls fill, which aisles die, where the crowd actually goes, as it happens.
Charge premium rates for premium zones, and prove the premium with numbers.
Move the stage, rethink the meeting areas, fix dead zones before next edition.
Bundle TRAKKER into booth packages and earn a revenue share on every account.
Visitors are the reason the room exists, and they get the worst deal: a paper map, a packed agenda and no idea what they missed. The same model that measures the floor can guide them across it.
Personalised routing through the halls, built from what you came for.
The model learns from the visit in progress, not from a form you filled in weeks ago.
Everything you saw, who you met and what to follow up on, sent after the show.
Nothing links to a person without opt-in, and it can be withdrawn.
No setup on your side. Walk in knowing who's expected, by persona and seniority, cross-referenced against your target accounts.
Your own micro-event, fully visible. Live signals you can act on, automatic lead capture, and alerts when a target account walks in. Alerts in development
Same-day ranked leads with ready-to-send follow-up, the real cost per qualified lead, and a benchmark for next year.
The whole visit, linked to a person
Badge scans know who, but only at one scanpoint. Cameras see the hall, but never who. We capture the whole visit and connect it to a person with consent. That is a lead you can act on.
Usage-based, so the price follows the space you switch on and the days you run it. One hall and a full campus are the same product on different footprints.
We read what the building already has. Where a space needs sub-metre precision we bring the sensors, and they stay part of the service rather than a capital line.
We put the number against your own floor plan in the demo. A single hall for a single day is a real deployment, so nobody buys a year to find out whether it works.
We walk you through the live model and size a pilot against your space.
